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In recent years, the landscape of marketing has experienced a dramatic change, with the rise of influencer marketing rising to the forefront for brands. As evolves, the role of influencers in influencing consumer perceptions and driving engagement is more critical than ever. From Instagram to TikTok, platforms are constantly innovating, creating fresh opportunities for creators to connect with their audiences in genuine and meaningful ways. Looking ahead, it is evident that the landscape of influencer marketing will be strongly influenced by emerging trends in bot