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1. The Cold Start Challenge for New Spotify Accounts Launching a new Spotify account as an independent artist or music team can be a challenging endeavor. The most common challenge? A complete lack of followers, playlist placements, and listener data. In a platform that prioritizes engagement and historical performance, your visibility is limited until you generate enough momentum. The reality is stark: no data means no exposure. And without exposure, there is no growth. This vicious cycle leaves many talented musicians buried under a mountain of algorithmic i
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