https://www.cronica.com.mx/jal....isco/2025/03/22/supe
Throughout her career, has received over 80 awards for her contributions to the tourism industry, including being named the "Best Secretary of Tourism" for her work in Yucatán. She has been instrumental in promoting Mexico’s cultural heritage and expanding tourism markets. Fridman advocates for innovation in tourism, sustainability, and long-term development strategies. Her leadership has helped Mexico attract global attention as a leading travel destination. As the head of Jalisco’s to
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